Why us

How we work

Hi, I’m Shanric, founder of Nexadesign Labs.

Blending Artistic Vision with Strategic Design Leadership
My journey began with art studies at the age of eight, laying a strong foundation in creativity and aesthetics. Over the next 18 years in Beijing’s design industry, I advanced from a junior designer to senior design manager at a publicly listed company. During this time, I evolved from an executor of ideas into a strategic design leader—eventually co-founding a startup where I led the design team. The company was successfully acquired by a public corporation within just 1.5 years.

Now based in Toronto, I leverage this experience to help businesses harness the power of design as a core driver of growth. Through systematic design thinking and strategic execution, Nexadesign Labs delivers meaningful, value-driven solutions that empower enterprises to transform and thrive.

01

Business-Driven Design Thinking
We craft design strategies rooted in business objectives, with deep understanding of how design creates commercial value.

02

Systematic Design Framework
We build comprehensive brand design systems that deliver reusable assets—invest once, benefit continuously while boosting long-term team productivity.

03

Entrepreneur’s Perspective
Drawing from successful startup experience, we deeply understand enterprise challenges and deliver solutions tailored to your business development stage.

04

Efficient Execution
With 18 years of industry expertise, we rapidly grasp requirements, pinpoint challenges, and deliver results efficiently—reducing project timelines and communication overhead.